Khyati Mahajan, Founder & CEO “Being an avid fitness follower myself, I tried various fitness apps & found some of them quite interesting. Opposite to my belief, after some time, I came to point of fatigue having to deal with over 5 apps just to maintain my needs from available features. Besides, there was no way to sync all the fragmented data from all these apps in one place. It became very upsetting, boring & stopped making sense and eventually, I came out discouraged. Meanwhile, professionally I was lucky enough to be a part of an app development business and had an excellent experience in user journey mapping, interests, behaviors, challenges, app designs and flows. Since the frustration coincided with my professional expertise, I decided to throw in towel on the existing apps, determined to solve this problem once and for all, for the good of myself and a better, healthier and more fit society.”